Insights Blog

On Digital Transformation and Knowledge Management

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Posted by TallyFox on 30 May 2016
One of the great misconceptions of the Information Age is that technology will inspire collaboration. For years and years, IT departments have been rolling out new software thinking that communities will assemble themselves around it and that people from those communities will start sharing knowledge and benefiting from this knowledge on their own.   It’s not the way things go.   A knowledge network cannot serve its purpose without Program Managers. They are the ones who are motivated to get the benefits of a knowledge network and deliver a fast ROI.   Who are Program Managers?   Program managers are probably the most integral part of your Network. They are the...
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Posted by TallyFox on 26 May 2016
There’s an interesting statistics in the WalkerInfo 2014 report: “Customers 2020, The Future of B2B Customer” which states that “by 2020, the customer experience will overtake price and product as the key brand differentiator.” Two years later, we can see it happening sooner. There are many articles about user experience on the internet; news, opinion articles, tutorials, but not many recent ones containing actual advice and describing processes, and rectifying this was the motivation behind this interview with Valérie Vuillerat. A seasoned executive with a wealth of experience in competitive environments Valérie likes to challenge the way it has always been...
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Posted by TallyFox on 26 May 2016
In a competitive, global world that is increasingly getting more and more complex, developing and implementing a plan or a strategy without understanding external market dynamics is like driving a car blindfolded. Yet so many companies, even though they spend a great deal of money gathering competitive data, are not interpreting it properly and are essentially “driving blind”, merely hoping their strategies will work when they’re implemented out in the wild. Getting valuable competitive insight that you can actively use is directly with the way you collect data and the way you’ll interpret and implement it. There are many sub-categories of Competitive Intelligence, such as Competitive...

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